Did you know you can make real money in a virtual world? Ailin Graef, a Chinese-born German citizen, recently became the first person to be recognized as a virtual millionaire, thanks to her success in the online game Second Life. That’s right — she didn’t mine gold or strike oil; she traded in digital land and virtual fashion, turning her avatar, Anshe Chung, into a real-world success story.
Intrigued by this unlikely tale of digital fortune, I decided to explore Second Life myself — part curiosity, part hopeful investor. What I found was something between a futuristic economy, a Sims-style social experiment, and a mildly chaotic carnival of avatars, flying people, casinos, fashionistas, and yes — gunfire.
Welcome to Second Life: Where Avatars Rule and You Can Fly
Created by Linden Lab, Second Life is a massive virtual world where users (known as residents) create avatars to interact, build, buy, and sell. The economy runs on Linden Dollars, which can be exchanged for U.S. currency. At the current rate, $1 U.S. dollar buys you about L$189, and that virtual cash goes a long way if you know how to play your cards right — just like Ailin Graef did.
I logged on, created a free account, and made an avatar that looked somewhat like me — though with better hair and a cooler wardrobe. I chipped in a dollar for some virtual funds, visited some shops, and even tried my luck at a casino (spoiler: I broke even). In true fashion-obsessed avatar culture, a friendly character even gifted me a Baby Phat designer shirt.
Flying, Shopping, and Meeting Johnny Cash?
My new friend Len, a fellow newbie dressed like The Man in Black, helped me escape a weird black cage I accidentally walked into. We chatted about the CNN article that brought us both to Second Life and flew around exploring. Yes — you can fly in Second Life. It’s a fun feature, though I struggled to control my avatar and soon lost Len in the sky.
Alone again, I found myself sitting quietly by a fountain, observing others as they morphed their appearances and made small talk. The moment was oddly peaceful — until someone started shooting. Apparently, even virtual utopias have issues. One avatar claimed another was armed. I instinctively moved my character behind a larger one for cover. That’s when it hit me — Second Life, much like real life, is full of unpredictable drama.
Million-Dollar Dreams or Digital Chaos?
Back in the real world, I read more about Graef. Her virtual real estate empire spans 36 square kilometers, filled with stores, rental properties, and investments in other “in-world” businesses. She has millions of Linden Dollars and trades them for real-world currency. She’s proof that a well-played Second Life can pay off big in first life.
Still, my short journey left me both impressed and amused. Could I become a virtual mogul? Maybe. But I’d probably need better flying skills and a more bulletproof avatar.
If you’re curious, head over to SecondLife.com and give it a shot. You might not become a millionaire overnight, but you’ll definitely walk — or fly — away with a unique experience.




It’s bad when even virtual people find the need to critique your wardrobe and then feel compelled to charity.
The Second Life people are a very generous sort. One offered me a graphic piece of cheesecake last night.